I have over 12 years of experience building my own successful dog training business, which has involved learning and implementing various marketing and advertising strategies.

Over the years, I have established valuable contacts and relationships within the pet care industry and have kept up to date with the latest marketing platforms and tactics.

Through trial and error, I have discovered what works to attract clients and generate revenue, and I am committed to using this expertise to help other businesses achieve their marketing goals.

Develop an omni-channel growth marketing strategy to reach customers across multiple channels.

Improve data tracking visibility and integrate it with various growth tools to enhance effectiveness.

Establish a growth model and budget allocation plan to ensure resources are allocated effectively.

Map the customer journey, including multiple acquisition and retention channels, to optimise the customer experience.

Utilise marketing and email automation to speed up the conversion process.

Optimise the growth infrastructure to increase customer lifetime value while reducing customer acquisition cost and churn rate.

At the onset of any project, I work with you to establish clear and measurable goals that align with your overall business objectives. These goals could be related to increasing website traffic, generating leads, boosting sales, improving customer engagement, or other relevant metrics.

Once the goals are established, I use various data tracking and analytics tools to measure the success of our marketing strategies and tactics. For example, we may track website traffic and engagement, email open and click-through rates, social media engagement and followers, lead generation and conversion rates, and sales revenue.

We regularly review this data to ensure we are on track to meet our goals, make any necessary adjustments to our strategies, and continue to improve the effectiveness of our marketing efforts. Ultimately, the success of our work is determined by your business's ability to achieve your goals and generate a positive return on your marketing investment.

Brand development is a crucial aspect of marketing for any business, including those in the pet care industry. When working with a pet care business, I approach brand development in a holistic way that takes into account your unique values, mission, and target audience.

The first step is to conduct research and gather insights into the business's target audience and competitors. This helps to identify gaps in the market and opportunities to differentiate the brand from your competitors.

Once we have a clear understanding of the target audience and competitive landscape, we work on developing the brand's visual identity, messaging, and tone of voice. This includes creating a logo, selecting colours and typography, and developing a brand voice that resonates with the target audience.

We then work on developing a comprehensive brand strategy that includes brand positioning, messaging, and guidelines for how the brand will be communicated across various marketing channels. This strategy helps to ensure that all marketing efforts are consistent and aligned with the brand's values and messaging.

Throughout the brand development process, we collaborate closely with your internal teams and staff to ensure that the vision and values are accurately reflected in the brand identity and messaging. By taking a strategic and collaborative approach, we are able to create a strong and effective brand that resonates with the target audience and drives business growth.

Absolutely! I understand the constraints that businesses often have regarding budgets. While larger budgets can sometimes lead to greater results, I firmly believe that you get out what you put in when it comes to marketing and we have a proven record of attaining the best bang for your buck. I have worked for over 12 years spending my own money in Marketing and Advertising and completely understand how every dollar is valuable and should be treated as such.

My approach is to work closely with your pet care business to understand your unique needs and goals, and to develop a marketing strategy that is tailored to your budget. This may involve prioritising certain marketing channels over others, or focusing on tactics that are more cost-effective but still effective in generating results.

I am transparent about the costs associated with each marketing tactic and work to ensure that you are getting the most value for your investment. Additionally, I provide regular updates and reports on the progress of our marketing efforts, so that you can see the return on your investment.

I completely understand that trust is an important factor when it comes to working with a marketing consultant, especially if you've had negative experiences in the past, as I have.

What sets me apart is my commitment to transparency, communication, and collaboration. From the start of our engagement, I work closely with you and your team to establish clear goals and expectations, and to develop a marketing strategy that aligns with your unique needs and budget. 

Throughout the project, I provide regular updates and reports on the progress of our marketing efforts, and I am always available to answer questions or address any concerns that may arise. I believe that open communication is key to building trust and maintaining a positive working relationship and ensuring that you understand how your money is being spent and what your return on investment is.

Additionally, I have extensive experience in the pet care industry, having built my own successful dog training business and developed marketing strategies for a range of businesses within the industry. I am passionate about helping pet care businesses grow, thrive, and ultimately dominate, a passion I bring to every project I work on.

Ultimately, my goal is to earn your trust by delivering tangible results and providing a positive experience throughout our engagement. I am committed to working with you as a partner and collaborator to achieve your marketing goals and drive business growth.

We understand the importance of transparency and ethical behaviour when it comes to potential conflicts of interest. Before commencing work with a new client we go through a process to establish if their is any potential conflict of interest with any other current or previous clients we have provided services for.